When most people watch football they will either have a beer or pop in hand and be eating. With this in mind it is understandable that ads for alcohol, pop and fast food are prevalent during football games and the Super Bowl. Advertisers are not going to advertise a product that doesn't appeal to a show's audience. By advertising the aforementioned things, advertisers not only meet the desires of the shows demographic but also do it in a memorable way. If they were boring forgettable commercials they wouldn't serve their correct purpose. But they do them in an exciting way that helps customers remember their product and want it that much more.
I think about when I watch the Super Bowl, my favorite commercials are usually the one's involving alcohol. No one in my family drinks, so alcohol has never been a part of my life, but they make their commercials so hilarious that I can't help not liking them. In a way it's sad, kids might watch these commercials and be more inclined to drink because of how well done they are. But for the network's the lure of money is a much bigger deal than the effect any of these commercials have on the audience.
No comments:
Post a Comment